Well, let’s be honest… no one actually tells you anything about losing a child. This isn’t a conversation topic you broach at the breakfast table or necessarily a topic to research in advance. As unthinkable as the scenario of losing a child might be, it’s a reality that many people have experienced, myself included. While reactions to grief may vary, the reality of a few key concepts remain consistent.

First, grief is a roller coaster, one even the most adventurous adrenaline junky would not be tempted to ride. For me, I was in a state of shock for the first…

Four days before Christmas, while everyone was busy shopping for last-minute gifts and spending time with their family, I was alone at the airport wiping tears from my eyes and sniffling under my mandatory mask. The tears that ran down my cheeks weren’t from a fight with my husband, fear of flying, or injury to my body… they were caused by a little boy at gate D16.

To understand the tears, I need to share the nights’ events with you.

It all started on the Monday before Christmas. With only a few hours to pack my clothes, spontaneous flight arrangements…

What steps do you take IF your crowdfunding campaign fails and you don’t reach your fundraising goal? I am, by nature, an eternal optimist. So, if I had a crowdfunding campaign that failed or didn’t reach it’s goal, my first thought would be, “get back up and try again”. Was that your first thought? As much as I’d like to sprinkle my pixie dust on you and convert you to my way of thinking, I know I’ll have to convince some of you with COLD hard facts. So, let’s give it a go. …

Crowdfunding the Crowd–7 Secret Ways To Find People To Donate To Your Campaign

Crowdfunding is essentially, using YOUR crowd of people to raise money for a cause that YOU feel is important. Starting a campaign is just the initial step to this process. The real work begins when your campaign goes live and you’re trying to reach your fundraising goal. How can you find people to donate to your crowdfunding campaign? We’ve interviewed and researched and come up with the TOP 7 Ways to find people to donate to your campaign.

  • Look Under a Rock–Not really. But, look in places…

Crowdfunding can help pay for medical bills…it really is that simple. You can crowdfund for just about anything, including medical bills. Many times people are placed in a medical crisis and aren’t sure where to turn. Medical bills can accumulate in no time and medical bankruptcy is a real thing. You’d be amazed by how many people in “your own crowd” are willing to help.

In a study published in January 2014 from the Center For Disease Control (CDC), one in four families experienced financial burdens of medical care.

This “financial burden” of medical care equates to medical bills that…

The general rule of thumb may be “slow and steady wins the race”, but that couldn’t be farther from the truth when applying that methodology to crowdfunding. You need to come out of the gates BLAZING and keep your momentum going for the first few weeks. Once you press the “publish” button on your campaign…the race has begun. Statistics have shown that a project has an 80% chance of successfully reaching its funding goal once a campaign raises over 20% of the initial funding. The faster the momentum is gained, the better.

What do those statistics really mean?

They mean…during…

What Every Politician Should Know About Crowdfunding

Political fundraising has been reshaped by the process of using small donors to get around the big establishments. At no time in history has this sentiment ever been more true. The power of the people are speaking loud and clear and the political arena is finally listening. The 2008 presidential election strategy of Obama is what stirred the pot and made political fundraisers look on with amazement. Using their website to collect funds, the Obama campaign raised more than $750 million dollars from small donors (with the average being roughly $86 per person donated). This strategy was dully noted…

and getting your friends to actually listen to you.

Once you’ve started a crowdfunding campaign, your FIRST method of social sharing should be on Facebook. It’s the one platform where you have a crowd of “friends and family” that are engaging and want to know about you. Before you just post your campaign link…let’s get organized. You’ve only just begun the journey by starting your campaign, now…let’s make a strategy for optimizing your crowd and reaching your fundraising goal as quickly as possible.

Are you active on Facebook? If you are, GREAT! You’re headed in the right direction. If you…

“How can I get bloggers to write about my crowdfunding campaign??” I’m asked this question alot. Why? Bloggers have a great influence and reach in this age of the internet. They hold their audiences with their brilliant words and stunning pictures. If you’ve thought about using bloggers to help increase the reach of your crowdfunding project, you would have been thinking RIGHT! The problem is, getting the attention of the bloggers AND then getting them to actually write about your campaign.

As a blogger for over 10 years, I can tell you that my time is NOT cheap. If…

Kathy Roller

Southern Belle, Mother of Three Boys, Special Needs Advocate, Special Events Manager, Content Creator, Marketing Curator, Brand Ambassador, Non-Profit Mgr

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